Mercedes to sponsor AEG arena in Shanghai

Los Angeles-based entertainment marketing firm AEG has convinced auto maker Mercedes Benz to sponsor the US$280 million sports arena it is developing in Shanghai. The facility is being developed by AEG, the National Basketball Association (NBA) and the Oriental Pearl Group, a division of Shanghai Media Entertainment Group. The arena is intended to be completed [...]

NBA may benefits from China stimulus package

Tim Chen, the National Basketball Association’s (NBA) China’s chief executive officer, said the NBA may benefit from China’s stimulus package. China’s US$585 billion of extra spending includes funds for sports-related infrastructure, leading local governments to approach the NBA about managing future stadiums. Last year the NBA formed a venture with AEG, a unit of Anschutz [...]

NBA in joint venture to build arenas in China

The National Basketball Association has formed a joint venture with Anschutz Entertainment Group (AEG) to develop multipurpose arenas in China. The venture, to be equally owned by the NBA and AEG, has long-term plans to develop buildings in several major cities. “We anticipate that in a relatively short order we will have laid out a [...]